Obviusly the owners feel like a great bulk of their lost ratings and revenue are from the kneeling but a 15 yd penalty is freakin stupid. To the players they have so many other forms to voice their protests. They are employees!!
i just think its crazy the ratings are held as such a big deal - it's clear they arent an accurate way to understand how many people are actually watching football (or any tv for that matter)...
people consume all media differently now and the networks are all stalling and not agreeing to allow streams and non-tv-broadcast views into the ratings because it affects advertising revenue (an ad on live tv brings in more income because of traditional tracking methods so it's in the networks' interests to keep the tv ratings separated despite that not being realistic)
but it means that the raw figures look bad and so despite the NFL posting higher profits every year they are worried about the ratings - which naturally means that the NFL are going to want to cater to the audience that counts in the ratings which will likely skew older/more traditional viewers who are likely more conservative and who are likely to feel a particular way on the issue
im not saying i dont understand why the owners made this rule because i 100% do - i just think its an incredibly miscalculated move because for this rule to stick there had to be buy in from the players but the players werent even consulted - the stated reasoning for this rule was 'to bring the focus back to football' but by foisting the players they alienate them and naturally make the issue not about football - they turned an issue that was dying down towards the end of the year anyway and turned it into a labour dispute that basically has become about the right to demonstrate...
no matter what your opinion on the players' rights to protest the anthem etc. i think this was clearly a miscalculation
i guarantee you that this will now be a focus of the first few weeks at least of the season when it could easily have been forgotten in the background of this offseason
but i agree that the 15 yard penalty is stupid (as are the fines on the teams/organisations) because they add other problems...
1) you have to define respect... (is linking arms disrespecting the anthem? what about raising your arm? what about not looking the right amount of proud? - it opens up a pandoras box of problems)
2) how to you adjudicate the fouls if both teams have protesting players?
3) you put the judgement call of respect on the officials...
4) the owners have to pay for the adjudication of their own rule if the fines do happen on the organisation
5) the policy was left up to individual teams to decide which may well create a divide between front office/coaching staffs and the players
i wonder if we're gonna see a whole team not come out for the anthem in week 1...
legally that's allowed but i can bet you there would still be a hoopla about those players not respecting the anthem and should be punished for it
would you personally be ok if the Ravens all stayed in the locker room at M&T for the anthem?