um why's that unreasonable - they're literal billionaires... and it's not beholden on those with no sharehold to make concessions for those owners - the fact that the NFL has been incredibly profitable for them doesnt preclude them from making losses - they're not philosophically owed profits every year
That's why I have trouble siding with the owners on anything monetary. Sure, you might not clear $100M this year but you still have billions in assets elsewhere. If you're that hard on for cash, get rid of the assets and turn that into liquidity. Don't get me wrong - I get that it's a business for the owners and they want to keep their bottom line, but the product would suffer immensely if they aren't willing to make concessions. And doing it in 2020, knowing the risk when the cap was set, is not the answer.